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Lot Essay
Born in Los Todos, Argentina in 1919 and raised in poverty, Eva ‘Evita’ Perón aspired to greatness. After moving to Buenos Aires at 15 to pursue acting, the public took notice of her infectious personality. Her growing popularity caught the attention of Colonel and favored government official, Juan Domingo Perón. The pair married in 1945, beginning a campaign as a dynamic duo that resulted in Perón’s election as President of Argentina in 1946.
Evita was very involved throughout her husband’s presidential campaign and as First Lady. With a background in radio and film, she gave many notable speeches and traveled all over the country alongside him. Through this, she gained the adoration and immense support from the people of Argentina. A glamorous woman who knew how to command an audience, Evita became an important propagandist tool for Perónism. Her advocacy was instrumental in passing a law granting women’s suffrage in Argentina in 1947 and the Eva Perón Foundation operated with aims to improve the lives of those in underprivileged areas.
Mrs. Perón was a complicated woman known for championing the causes of impoverished laborers whilst bejeweled in the finest gems and gowns of the age, particularly during her 1947 Rainbow Tour of Europe. Evita impressed the world with her combination of glamour and knack for politics, but she also had an eye for jewelry with a significant collection of Van Cleef & Arpels.
Since its purchase in the 1957 Banco Ciudad auction of Evita’s personal effects, this cultured pearl and diamond brooch has remained in a single private collection. A favorite of hers, this brooch is seen in multiple photos adorning her lapel or attached to strands of cultured pearl necklaces, including in an official portrait of her and Perón painted in 1948 by Numa Ayrinhac.
Evita believed her jewels should be visible from afar, a spotlight amplifying her beauty for the thousands of followers gathered to listen to her speeches. The mid-century glamour displayed by this brooch is a lasting example of Evita’s legacy as a woman of influence.
Evita was very involved throughout her husband’s presidential campaign and as First Lady. With a background in radio and film, she gave many notable speeches and traveled all over the country alongside him. Through this, she gained the adoration and immense support from the people of Argentina. A glamorous woman who knew how to command an audience, Evita became an important propagandist tool for Perónism. Her advocacy was instrumental in passing a law granting women’s suffrage in Argentina in 1947 and the Eva Perón Foundation operated with aims to improve the lives of those in underprivileged areas.
Mrs. Perón was a complicated woman known for championing the causes of impoverished laborers whilst bejeweled in the finest gems and gowns of the age, particularly during her 1947 Rainbow Tour of Europe. Evita impressed the world with her combination of glamour and knack for politics, but she also had an eye for jewelry with a significant collection of Van Cleef & Arpels.
Since its purchase in the 1957 Banco Ciudad auction of Evita’s personal effects, this cultured pearl and diamond brooch has remained in a single private collection. A favorite of hers, this brooch is seen in multiple photos adorning her lapel or attached to strands of cultured pearl necklaces, including in an official portrait of her and Perón painted in 1948 by Numa Ayrinhac.
Evita believed her jewels should be visible from afar, a spotlight amplifying her beauty for the thousands of followers gathered to listen to her speeches. The mid-century glamour displayed by this brooch is a lasting example of Evita’s legacy as a woman of influence.